Insights

It's Sweater Weather
The weather is getting colder, but that doesn’t mean you need to sacrifice style for comfort! Sweater dresses are not only soft and cozy, but can be dressed up or down to fit any occasion. This season is all about...
Resale in the Fashion Industry
The resale industry is growing 11 times faster than regular retail, and fashion brands are finding their own unique ways to participate.  Think of all the ways you yourself try to reduce your carbon footprint. Are you aware of the...
Cocktail Chic
Gourmet cocktails are all the rage right now—so you’ll be needing a cocktail dress that’s just as intoxicating.  No matter what the occasion is, we have a style to fit the dress code. Our Marti dress is a sleeveless option,...
KISS LOCK LEOPARD BAG
On the first sign of a Fall breeze, the leather jackets and new handbags come out. It’s been a long Spring and Summer for everyone, and I think we can all agree that we are ready to go out and...
CHECKERBOARD MINI TOTE
Fashion Week this time around is not going to be like any other we’ve seen. Live shows will be the exception as most designers opt for digital experiences. Those that do choose to do a live show, the guest list...
NECKLACE – EARRING – OR BOTH
Are you more of a necklace lover or a lover of earrings? Or maybe you are someone that likes to match their necklace to their earrings. Whatever your answer is, AREA STARS has the oh so perfect set for you....
SUMMER GLAMOUR – TWO TONE BEADED SHOULDER BAG
Maybe that Summer wedding and graduation party got cancelled, but that doesn’t mean that you still don’t want to add a little Summer Glamour into your daily life. Of course you do, and the perfect way to do that is...
NILA KIMONO – CITY AND BEACH
It’s 2020 and you demand that your clothing has more than one purpose. AREA STARS has the perfect item for those last days at the beach and nights in the city, the Nila Cocoon Kimono. This hand embroidered kimono works...
TIA – LONG SLEEVES OR NO SLEEVES
We all love the Tia Dress, but do you prefer the long sleeve version, or the no sleeve maxi length style? You should first know that the Tia embroidery is a pattern that was worked on during our design trip...
SUMMER CHIC CARRYALLS
It’s the middle of Summer. You’re feeling hot as the temperature rises close to 100 degrees. I need to go to the beach, but last years bag has seen better days. Turn to AREA STARS for some terrific looking beach...
YOU'RE WORTH MORE THAN GOLD
An ounce of gold is now over $1800, while silver is a mere $19. What does that tell you about wearing gold versus silver? I’m picking gold, since I’m worth it. Our Jagged Edge Hoops that are 14K gold plated...
NAILED IT – MY JULY 4TH LOOK
Wait – July 4th is this Saturday and I still haven’t decided if I’m going to my BFF’s house party, find the best local parade, or go to my family’s annual holiday picnic. I know, I’ll make an appearance at...
INFLUENCERS LOVE OUR ROUND HANDLE TOTE
It’s rare that brands have an item that is universally loved, but AREA STARS found that in the Round Handle Tote. Influencers as diverse as @nany, @junglejohanna, and @jasmine_tosh have all rocked this bag in their own way proving that...
MYSTIQUE TUNIC DRESS – WHICH ONE SUITS YOUR PERSONALITY?
The AREA STARS Mystique Tunic-Dress appeals to three different personalities. Which one are you? If you like the Black White version, it probably means you think in extremes: “I am a success – I am a failure.” “This is the...
REDESIGNED PRIDE FLAG – RECOGNIZING PEOPLE OF COLOR
It’s been three years since this redesigned PRIDE flag was first introduced, but this June it seems to hold even more significance. As the country recognizes hundreds of years of racism, the additional two colors on the flag that represent...
WALK THROUGH THE "ISLE" IN STYLE.
Don’t you wish you were sitting on a beach, sipping on a cocktail, and enjoying the sun? I sure do, but the world just isn’t ready for that yet. So, what can we do to supplement this need to travel?...
LETS PAINT THE TOWN RED
Who isn’t ready to get outside and paint the town red? I know we are after being quarantined inside for over two months. What to do first? Is it going to your hairdresser and nail salon? Is it having brunch...
HERE COMES THE SUN
It’s that time of year when thoughts turn to sunnier days and balmy nights. T-shirts replace sweaters, sundresses replace long sleeves, and printed totes replace leather satchels. Sounds good, right? Even if you are planning on spending your time locally...
PLAN A STAYCATION
It’s almost Memorial Day and in these Covid-19 times we still want to plan a getaway of sorts. What to do? Plan a staycation. Step 1 – Where to go? Maybe you have a backyard that can double as a...
I NEED TO LOOK EXTRA FOR MY ZOOM HAPPY HOUR – ADD JEWELRY
OK – SO it’s Friday night and you are itching to get together with your girl gang for a drink and a ZOOM, but you’ve been in your sweats all day. That won’t fly as you need to bring you’re...
WE ALL LOVE OUR MOMS
How do I love my MOM, let me count the ways. It might not be a Mom, but maybe it’s a Grandma, Sister, Aunt, or just that special woman in your life that on May 10th you want to celebrate....